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When it came to Cal AI’s viral success, a small army of influencers paid off

AI News & Artificial Intelligence | TechCrunch Oct 15, 2026 at 4:44 PM PDT
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An AI fitness company generated millions in revenue using influencer marketing and was acquired by a major app, showing how AI startups can grow rapidly through social media strategy. This illustrates the real business impact of AI products on the consumer market.

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